Originally , we wanted to use a McDonald's product and advertise this using an actor dressed up as a clown (me). After discussing this we realised that our original idea would not be individual enough and we wanted to produce something more unique and overall freaky.
We discussed what other products we could possibly advertise and decided upon a bottle of shampoo. Still using the idea of a clown around the college campus , we plan to make it so that another actor (Damon) and me the clown would result in a type of chase around certain areas such as the spiral staircase and other areas on floor E.At the end of this session i (the clown) will end up in the seating area on floor E looking quite sad and lonely and fed up of my hair. This will then result in Damon (college student) walking up to me and handing me a bottle of shampoo.I will then suddenly change as my hair returns to normal and my clown mask has gone.
The name for our product is 'Good For You Shampoo' and the slogan is 'Shampoo that is good for you'. Both catchy and easy to remember.
We plan to use a mix of Mid shots , close ups and wide shots when filming. Also we plan on adding some creepy music or sound effects such as footsteps to add more emotion to the video.
The props we will need for this are a green wig/ green coloured hair spray) , a clown mask , a shampoo bottle , a red nose and finally some yellow shoes . ( i will change back into the shoes i usually wear for the end). Damon will need his phone and headphones as well.
As we changed our original idea , we decided to look for some more inspiration involving the idea of shampoo and hair products. From this we discovered the dove advert 'Girls shampoo isn't made for real men'. This was very inspirational to us as it gave us some more ideas as to using a longer haired/ messed up wig and for different angled shots.
The link for this is below along with pictures of our brainstorms/ notes.
https://www.youtube.com/watch?v=c-K29F3WU5Q
No comments:
Post a Comment